Entrepreneurship Development and Project Management
Subject Overview
This general elective builds entrepreneurial competencies and project management skills — the entrepreneurial mindset, women/rural/social entrepreneurship, opportunity generation and business idea creation, IPR and business plan writing through venture exit strategies, and project analysis, financing (including venture capital) and implementation with PERT/CPM. A 4-credit general elective theory paper.
Unit-wise Syllabus
4 units — click WhatsApp below to get the full notes for each
Unit 1: Understanding the entrepreneur
Concept, characteristics and functions of an entrepreneur, entrepreneur vs manager, types of entrepreneurs, entrepreneurial mindset and readiness, myths and realities, entrepreneurship vs intrapreneurship, women entrepreneurs, rural and social entrepreneurship, entrepreneurial support systems and government's role
Unit 2: Opportunity and idea generation
Entrepreneurial motivation concept and theories, generating and exploiting new entry opportunities, risk reduction strategies, creativity and business idea generation, sources and methods of generating new ideas, entrepreneurial innovation, opportunity recognition and assessment, product planning and development
Unit 3: Protecting ideas and the business plan
IPR, patents, trademarks, copyrights, licensing, product safety and other legal issues in setting up an organization, concept and value of a business plan, writing and implementing the plan, succession planning and exit strategies, reasons for business plan and venture failure
Unit 4: Project management
Concept, facets and key issues of project management, generation and screening of project ideas, market/technical/financial project analysis, investment criteria and risk analysis, project financing including venture capital, project planning and control, PERT and CPM network techniques, post-audit project review