Unit 2 of 4 · MBA Sem 1

Unit 2: Production, cost and revenue

Managerial Economics notes · PTU syllabus (MBA 102-18)

4 min read9 topics10 exam questions
On this page
  1. Unit summary
  2. Production function: short run
  3. Isoquants and least-cost combination
  4. Returns to scale (long run)
  5. Cost concepts
  6. Short-run cost theory
  7. Long-run cost theory
  8. Modern theory of cost
  9. Revenue concepts
  10. Elasticity of demand and revenue
  11. Key terms
  12. Quick revision
  13. Important questions

Unit summary

Production, costs and revenues decide a firm's profits. This unit covers the production function, short- and long-run production, isoquants and the least-cost combination, producer's equilibrium, returns to scale, cost concepts, short-run, long-run and modern cost theories, and revenue curves with their relationships.

After this unit you can

  • Explain the law of variable proportions and returns to scale
  • Find the least-cost combination using isoquants and isocosts
  • Explain short-run, long-run and modern theories of cost
  • Explain total, average and marginal revenue and their relationships

PTU syllabus topics

  • Production function
  • productivity and technology
  • short-run and long-run production
  • isoquants and least-cost input combination
  • producer's equilibrium
  • returns to scale
  • cost concepts
  • revenue curves and their relationships
Key formulasProduction, cost and revenue
  • Least-cost combination

    MPL / w = MPK / r

  • Average cost

    AC = TC / Q

  • Marginal cost

    MC = ΔTC / ΔQ

  • MR and elasticity

    MR = P (1 − 1/e)

  • Profit maximisation

    MR = MC

1

Topic 1

Production function: short run

A production function shows the technical relationship between physical inputs and output: Q = f(L, K).

  • Short run: at least one factor is fixed (capital); output changes by varying the variable factor (labour).
  • Long run: all factors are variable.

Law of variable proportions

Key formulasProduct concepts
  • Total product (TP)

    Total output with given inputs

  • Average product (AP)

    TP ÷ Units of variable factor

  • Marginal product (MP)

    Change in TP ÷ Change in variable factor

LabourTPMPAPStage
1101010I — increasing returns
2241412I
3361212I ends (AP max)
444811II — diminishing returns
54849.6II
64808II ends (TP max)
745−36.4III — negative returns
  • Stage I: TP rises at an increasing rate, then AP reaches maximum — under-use of fixed factor.
  • Stage II: MP diminishes but positive; rational stage of production.
  • Stage III: MP negative; TP falls — no rational producer operates here.
  • Causes of diminishing returns: fixed factor, imperfect substitutability of factors, overcrowding.
2

Topic 2

Isoquants and least-cost combination

An isoquant (equal-product curve) shows combinations of two inputs (L and K) that produce the same output.

  • Properties: slope downward, convex to the origin (diminishing MRTS), do not intersect, higher isoquants = higher output.
  • MRTS(L,K): units of capital that can be replaced by one unit of labour keeping output constant = MPL/MPK.
  • Isocost line: combinations of inputs with the same total cost: w·L + r·K = C.
ComparisonIsoquant vs indifference curve
Isoquant
Indifference curve

Shows

Equal output from two inputs

Equal satisfaction from two goods

Measurement

Cardinal — output can be measured

Ordinal — satisfaction ranked

Slope

MRTS

MRS

  • Producer's equilibrium (least-cost combination): where an isocost line is tangent to an isoquant — MRTS = w/r, or MPL/w = MPK/r.
  • Expansion path: the locus of least-cost combinations as output expands.
3

Topic 3

Returns to scale (long run)

Returns to scale describe how output changes when all inputs are increased in the same proportion.

ProcessReturns to scale
  1. 1Increasing returns

    Output rises by a greater proportion (inputs ×2, output ×2.5)

  2. 2Constant returns

    Output rises in the same proportion

  3. 3Decreasing returns

    Output rises by a smaller proportion

  • Causes of increasing returns: internal economies — specialisation, indivisibility of machines, managerial and technical economies.
  • Causes of decreasing returns: diseconomies of large scale — coordination and management difficulties.
  • Cobb–Douglas production function: Q = A·L^α·K^β; returns to scale increasing if α + β > 1, constant if = 1, decreasing if < 1.
ComparisonReturns to a factor vs returns to scale
Law of variable proportions
Returns to scale

Period

Short run

Long run

Inputs varied

One factor, others fixed

All factors in same proportion

Factor ratio

Changes

Constant

4

Topic 4

Cost concepts

ClassificationCost concepts
Costs
  • Accounting vs economic cost

    Explicit costs only vs explicit + implicit (opportunity) costs

  • Fixed vs variable

    Do not change with output vs change with output

  • Sunk vs incremental

    Already incurred, irrelevant vs additional cost of a decision

  • Private vs social

    Borne by the firm vs borne by society (pollution)

  • Historical vs replacement

    Original cost vs current cost to replace

  • Out-of-pocket vs book cost

    Cash payments vs non-cash (depreciation)

  • Normal profit is the minimum profit needed to keep the entrepreneur in the business — included in economic cost.
  • Economic profit = Total revenue − (Explicit + Implicit costs).
5

Topic 5

Short-run cost theory

Key formulasShort-run cost formulas
  • Total cost

    TC = TFC + TVC

  • Average fixed cost

    AFC = TFC ÷ Q

  • Average variable cost

    AVC = TVC ÷ Q

  • Average total cost

    ATC = AFC + AVC = TC ÷ Q

  • Marginal cost

    MC = ΔTC ÷ ΔQ

OutputTFCTVCTCAFCAVCATCMC
160208060208020
260369630184816
3604810820163612
4606412415163116
5609015012183026
66013219210223242
  • AFC falls continuously (rectangular hyperbola).
  • AVC, ATC and MC are U-shaped due to the law of variable proportions.
  • MC cuts AVC and ATC at their minimum points — when MC < AC, AC falls; when MC > AC, AC rises.

Exam tip

Draw MC passing through the lowest points of AVC and ATC — this relationship is asked almost every year.

6

Topic 6

Long-run cost theory

  • In the long run all costs are variable; the firm chooses the plant size.
  • The long-run average cost (LAC) curve is the envelope of short-run average cost curves — touches each SAC at one point (planning curve).
  • LAC is U-shaped (but flatter) due to economies and diseconomies of scale.
ComparisonInternal vs external economies
Internal economies
External economies

Source

Expansion of the firm itself

Expansion of the industry

Examples

Technical, managerial, marketing, financial, risk-bearing

Better infrastructure, skilled labour pool, ancillary industries, information

Control

Within the firm's control

Outside the firm's control

  • Modern theory: LAC is often L-shaped — after minimum efficient scale, costs remain roughly constant.
  • Long-run marginal cost (LMC) cuts LAC at its minimum.
7

Topic 7

Modern theory of cost

  • Short-run AVC is saucer-shaped — flat over a range of output because firms build reserve capacity for flexibility; MC equals AVC over this range.
  • Long-run average cost is L-shaped — costs fall up to the minimum efficient scale (MES) and then remain roughly constant, because managerial diseconomies are offset by technical economies and decentralised management.
  • Empirical evidence (Johnston, Bain) supports L-shaped LAC curves in many industries.
  • Implication: large firms can expand without rising unit costs; barriers to entry for small firms where MES is large (steel, cement, automobiles).
8

Topic 8

Revenue concepts

Key formulasRevenue formulas
  • Total revenue

    TR = P × Q

  • Average revenue

    AR = TR ÷ Q = Price

  • Marginal revenue

    MR = ΔTR ÷ ΔQ

  • AR, MR and elasticity

    MR = AR × (e − 1) ÷ e

QPrice (AR)TRMR
1101010
29188
38246
47284
56302
65300
7428−2
  • Under perfect competition, price is constant, so AR = MR — a horizontal line.
  • Under imperfect competition, AR slopes downward and MR lies below AR (for a straight-line AR, MR falls twice as fast).
  • TR is maximum when MR = 0.
9

Topic 9

Elasticity of demand and revenue

Elasticity (e)MREffect of price cut on TR
e > 1PositiveTR rises
e = 1ZeroTR unchanged (maximum)
e < 1NegativeTR falls

Example

If AR = ₹20 and e = 2, MR = 20 × (2 − 1)/2 = ₹10. If e = 1, MR = 0. A monopolist therefore always produces on the elastic part of the demand curve (where MR > 0).

Key terms

Production function
Technical relationship between inputs and output
Isoquant
Combinations of inputs giving the same output
Envelope curve
LAC curve enveloping short-run cost curves
Minimum efficient scale
Lowest output at which LAC is minimised
Marginal revenue
Change in total revenue from one more unit sold

Quick revision

  • Variable proportions: three stages; stage II rational.
  • Least cost: MRTS = w/r; expansion path.
  • Returns to scale: increasing, constant, decreasing; Cobb–Douglas.
  • Traditional U-shaped vs modern saucer-shaped SAVC and L-shaped LAC.
  • MR = AR (e − 1)/e.

Important exam questions

Practice questions written to the PTU exam pattern for this unit's syllabus: short answers (Section A style) and long answers (Sections B and C style).

Short-answer questions

  1. Q1.State the law of variable proportions.
  2. Q2.What is producer's equilibrium?
  3. Q3.What are internal economies of scale?
  4. Q4.Why is the LAC curve L-shaped in the modern theory?
  5. Q5.What is reserve capacity?
  6. Q6.State the relationship between AR and MR.

Long-answer questions

  1. Q1.Explain the law of variable proportions and returns to scale.
  2. Q2.Explain the least-cost combination of inputs using isoquants.
  3. Q3.Compare traditional and modern theories of cost.
  4. Q4.Explain revenue concepts and their relationship with elasticity of demand.

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