Unit 2 of 4 · M.Com Sem 4

Unit 2: Fundamental and technical analysis

Security Analysis and Portfolio Management notes · PTU syllabus (MCOP402-18)

3 min read6 topics10 exam questions
On this page
  1. Unit summary
  2. Economic and industry analysis
  3. SWOT analysis for industries
  4. Company and ratio analysis
  5. Technical analysis and Dow theory
  6. Volume, sentiment and confidence indicators
  7. Bar charts and point-and-figure charts
  8. Key terms
  9. Quick revision
  10. Important questions

Unit summary

Investors pick securities by studying fundamentals or reading charts. This unit covers economic analysis, industry analysis and the industry life cycle, SWOT analysis of industries, company analysis and ratio analysis, and technical analysis — Dow theory, volume, sentiment and confidence indicators, and point-and-figure and bar charts.

After this unit you can

  • Explain economic and industry analysis including the life cycle
  • Apply SWOT and ratio analysis in company analysis
  • Explain Dow theory and technical indicators
  • Construct and interpret bar and point-and-figure charts

PTU syllabus topics

  • Economic analysis
  • industry analysis and life cycle
  • SWOT analysis for industries
  • company analysis and ratio analysis
  • technical analysis techniques — Dow theory
  • volume/sentiment/confidence indicators
  • point-and-figure and bar charting
ProcessFundamental analysis (top-down)
  1. 1Economy analysis

    GDP, inflation, interest rates

  2. 2Industry analysis

    Life cycle, competition

  3. 3Company analysis

    Ratios, management, earnings

  4. 4Intrinsic value

    Buy if price < value

1

Topic 1

Economic and industry analysis

HierarchyEIC (top-down) framework
  1. Economy analysis

    GDP, inflation, interest rates, fiscal and monetary policy

  2. Industry analysis

    Life cycle, competition, regulation, demand

  3. Company analysis

    Financials, management, valuation

Economic analysis

  • Key variables: GDP growth, inflation, interest rates, fiscal deficit, balance of payments, exchange rate, monsoon (for India), industrial production (IIP), corporate earnings outlook, political stability.
  • Leading, coincident and lagging indicators of the business cycle.

Industry analysis

  • Industry life cycle: pioneering, expansion (growth), stabilisation (maturity), decline.
  • Factors: demand and growth, cost structure, competition (Porter's Five Forces), government policy, technology, labour, raw materials, cyclicality.
  • Classification: growth (renewables, EVs), cyclical (auto, metals), defensive (FMCG, pharma), sunset industries.
2

Topic 2

SWOT analysis for industries

FrameworkSWOT of an industry (example: Indian pharmaceuticals)
  • Strengths

    Low-cost manufacturing, skilled scientists, large generic portfolio

  • Weaknesses

    Dependence on imported APIs, low R&D spend

  • Opportunities

    Patent expiries, global demand for generics, PLI schemes

  • Threats

    USFDA regulatory actions, price controls, competition from China

3

Topic 3

Company and ratio analysis

  • Qualitative: management quality and governance, competitive advantage (moat), brand, business model, promoter holding and pledging.
  • Quantitative: financial statement analysis and ratios.
Key formulasValuation ratios in company analysis
  • EPS

    Net profit for equity ÷ Number of shares

  • P/E ratio

    Market price ÷ EPS

  • P/B ratio

    Market price ÷ Book value per share

  • Dividend yield

    DPS ÷ Market price × 100

  • ROE

    Net profit ÷ Shareholders' equity × 100

  • Intrinsic value (DDM)

    D1 ÷ (k − g)

Example

EPS ₹25, industry P/E 18 → fair price ≈ ₹450; if the market price is ₹380, the share appears undervalued (buy signal, if fundamentals are sound).

4

Topic 4

Technical analysis and Dow theory

Technical analysis studies past prices and volumes to forecast future price movements. Assumptions (Dow Theory roots): market action discounts everything; prices move in trends; history repeats.

ClassificationTechnical analysis tools
Technical analysis
  • Dow Theory

    Primary, secondary and minor trends

  • Charts

    Line, bar, candlestick, point and figure

  • Patterns

    Head and shoulders, double top/bottom, triangles, flags

  • Support and resistance

    Price floors and ceilings

  • Indicators

    Moving averages (SMA, EMA), RSI, MACD, Bollinger Bands

  • Market breadth

    Advance–decline ratio, volume

  • Moving average crossover: short-term MA crossing above long-term MA (golden cross) — buy; below (death cross) — sell.
  • RSI: above 70 overbought, below 30 oversold.
  • Volume confirms price trends.

Dow theory in detail

  • Developed from Charles Dow's editorials (1900s): primary trend (bull or bear, months to years), secondary reactions (weeks to months, retracing one-third to two-thirds), minor movements (days).
  • Phases of a bull market: accumulation, public participation (mark-up), distribution; trends confirmed when industrial and transport averages agree; volume confirms the trend.
5

Topic 5

Volume, sentiment and confidence indicators

ClassificationMarket indicators
Indicators
  • Volume indicators

    Volume rising with price confirms the trend; on-balance volume

  • Breadth indicators

    Advance–decline ratio, new highs vs new lows

  • Sentiment indicators

    Put–call ratio, short interest, India VIX, FII/DII flows, odd-lot theory (contrarian)

  • Confidence indicators

    Barron's confidence index — yield on high-grade bonds ÷ yield on average bonds

  • Momentum indicators

    RSI, MACD, rate of change

  • Contrary opinion theory: when the majority (especially small investors) are extremely bullish, it is time to sell, and vice versa.
6

Topic 6

Bar charts and point-and-figure charts

  • Bar chart: each period shown by a vertical line from low to high with a tick for the close (open on the left); reveals trends, support, resistance and patterns.
  • Candlestick chart: body shows open–close range (green/white up, red/black down); patterns — doji, hammer, engulfing.
  • Point-and-figure chart: plots only significant price changes — X for rises and O for falls in columns; ignores time and small moves; a column changes after a reversal of a set number of boxes (three-box reversal common); used to identify breakouts and price targets.
ComparisonBar chart vs point-and-figure chart
Bar chart
Point-and-figure chart

Time axis

Yes

No

Shows

Every period's high, low, close

Only significant price changes

Volume

Often plotted below

Not shown

Use

Trends and patterns

Breakouts and price targets

Key terms

Industry life cycle
Stages of pioneering, expansion, stabilisation and decline
Dow theory
Theory of primary, secondary and minor market trends
Breadth of market
Proportion of stocks advancing vs declining
Confidence index
Ratio of high-grade to average bond yields
Point-and-figure chart
Chart of X's and O's showing significant price changes

Quick revision

  • EIC analysis; industry life cycle; SWOT for industries.
  • Company analysis: qualitative factors, ratios, intrinsic value.
  • Dow theory: primary, secondary, minor trends; bull phases.
  • Indicators: volume, breadth, sentiment (PCR, VIX), confidence index.
  • Charts: bar, candlestick, point-and-figure.

Important exam questions

Practice questions written to the PTU exam pattern for this unit's syllabus: short answers (Section A style) and long answers (Sections B and C style).

Short-answer questions

  1. Q1.What is industry analysis?
  2. Q2.State the stages of the industry life cycle.
  3. Q3.What is Dow theory?
  4. Q4.What is the advance–decline ratio?
  5. Q5.What is Barron's confidence index?
  6. Q6.Distinguish bar and point-and-figure charts.

Long-answer questions

  1. Q1.Explain economic and industry analysis in fundamental analysis.
  2. Q2.Explain company analysis using ratios.
  3. Q3.Explain Dow theory and technical indicators.
  4. Q4.Explain charting techniques used in technical analysis.

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