Unit 4: Enterprise reporting
Business Intelligence notes · PTU syllabus (PGCA1942)
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Unit summary
Enterprise reporting presents performance to managers in a clear, actionable way. This unit covers the Malcolm Baldrige framework, the balanced scorecard, enterprise dashboards and their comparison, reporting with Access and Excel, and dashboard design best practices.
After this unit you can
- Describe the Malcolm Baldrige performance framework
- Build a balanced scorecard
- Compare scorecards and dashboards
- Design effective reports and dashboards
PTU syllabus topics
- The Malcolm Baldrige quality performance framework
- balanced scorecard
- enterprise dashboard
- balanced scorecard vs dashboard
- enterprise reporting using MS Access/Excel
- best practices in dashboard design
Purpose
Track strategy
Monitor operations
Time frame
Periodic (monthly, quarterly)
Real-time or daily
Measures
Four perspectives, KPIs linked to goals
Operational metrics
Users
Executives
Managers and teams
Topic 1
The Malcolm Baldrige performance framework
- Leadership
- Senior leaders guide the organisation
- Strategy
- Plans and objectives
- Customers
- Engagement and voice of customer
- Measurement, analysis and knowledge management
- Data and performance review
- Workforce
- Capability and engagement
- Operations
- Work processes
- Results
- Product, customer, workforce, leadership and financial outcomes
- US national quality award; India's counterpart ideas appear in the CII-EXIM Bank Award, based on the EFQM model.
Topic 2
The balanced scorecard
Financial
Revenue growth, ROI, cost
Customer
Satisfaction, retention, market share
Internal business process
Cycle time, quality, productivity
Learning and growth
Skills, training, IT capability, culture
- Each perspective has objectives, measures, targets and initiatives; a strategy map links them causally.
Topic 3
Enterprise dashboards
- Dashboard: a visual display of the most important information on one screen, monitored at a glance.
Purpose
Track progress against strategy
Monitor operations
Frequency
Monthly or quarterly
Real-time or daily
Content
KPIs with targets and owners
Metrics, charts, alerts
Users
Executives
Managers and operational staff
Topic 4
Enterprise reporting with Access and Excel
- MS Access
- Queries (select, crosstab, parameter) and Reports with grouping and totals
- Excel
- PivotTables, PivotCharts, slicers, conditional formatting, sparklines
- Report types
- Static, ad hoc, parameterised, drill-down
- 1
Define audience and questions
- 2
Gather data (query or Data Model)
- 3
Summarise with pivots or grouped reports
- 4
Visualise
- 5
Add filters and slicers
- 6
Distribute on a schedule
Topic 5
Dashboard design best practices
- Know the audience
- Show only what they need
- Fit on one screen
- Most important KPI top-left
- Right chart
- Bar for comparison, line for trend; avoid 3-D and pie overload
- Context
- Targets, prior period, traffic lights
- Consistency
- Colours, scales, labels
- Less clutter
- High data-ink ratio; whitespace
- Interactivity
- Filters, drill-down
- Performance
- Fast loading
Key terms
- Baldrige framework
- Seven-category model of organisational excellence
- Balanced scorecard
- Four-perspective strategic performance system
- Strategy map
- Cause-and-effect links between scorecard objectives
- Dashboard
- One-screen visual summary of key metrics
- Data-ink ratio
- Share of ink used to show data
Quick revision
- Seven Baldrige categories.
- Four BSC perspectives; objectives, measures, targets, initiatives.
- Scorecard vs dashboard.
- Access and Excel reporting.
- Dashboard design practices.
Important exam questions
Practice questions written to the PTU exam pattern for this unit's syllabus: short answers (Section A style) and long answers (Sections B and C style).
Short-answer questions
- Q1.Name the Baldrige categories.
- Q2.What are the four BSC perspectives?
- Q3.What is a strategy map?
- Q4.Distinguish a scorecard and a dashboard.
- Q5.Name two Excel reporting features.
- Q6.Give three dashboard design best practices.
Long-answer questions
- Q1.Explain the Malcolm Baldrige framework.
- Q2.Explain the balanced scorecard with an example.
- Q3.Explain dashboards and best practices in dashboard design.
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